A few questions before pre-press can prevent avoidable corrections later. Use these prepress questions for print jobs when the brief, file setup or finishing choice still needs clarification.

Clarify the specification
Ask what finished size, page count, orientation and quantity the printer has quoted. For a folded item, confirm the open size, panel order and fold. For a label or package, confirm the dieline and decide how your team will handle the product after printing. If paper or material remains undecided, request suitable options and the differences that matter to the job.

Confirm the file handoff
Ask which file format, colour setup, bleed, safe area and image requirements the printer expects. These settings vary by product and production process, so use the job’s actual instructions. Find out whether the printer needs linked images, fonts, a native file or only an approved PDF.
Agree on what each proof represents. A PDF proof can show content and layout; a physical sample can help assess fit, paper and finish. Ask who should review copy, technical details, and appearance, and where reviewers should send corrections.
- Which exact file will enter production?
- Who is the authorized approver?
- What does the proof confirm, and what does it not confirm?
- What is the expected correction and approval schedule?
- How should your team pack, label, and deliver the finished pieces?

Make the schedule realistic
Share the date the job must be ready and ask the printer to confirm a feasible schedule. Include time for missing information, sample review and any corrections. Avoid promising an internal deadline until the production partner confirms the plan.

Print planning checklist
| Topic | Key point | Check before approval |
|---|---|---|
| Clarify the specification | Ask what finished size, page count, orientation and quantity the printer has quoted. For a folded item, confirm the open size, panel order and fold. For a label or package, confirm the… | Record the agreed choice in the approved print brief. |
| Confirm the file handoff | Ask which file format, colour setup, bleed, safe area and image requirements the printer expects. These settings vary by product and production process, so use the job’s actual… | Check the supplied file at final size and confirm bleed and safe areas. |
| Make the schedule realistic | Share the date the job must be ready and ask the printer to confirm a feasible schedule. Include time for missing information, sample review and any corrections. Avoid promising an… | Confirm the dispatch date and delivery location before accepting the schedule. |
CONTINUE THE PRINT PLAN
Keep the next step useful.
Explore the service page or related drafts, then send the agreed brief to the print team.
Frequently asked questions
Can I send a file before the brief is complete?
You can request a preliminary review, but confirm all job specifications before production approval.
What should I do with a pre-press query?
Ask for the affected page or element and a marked example, then update the source and send a versioned replacement.
Who owns final approval?
Name one person who can approve the exact version for production.
