Requesting a print sample before a larger order can help settle questions about fit, paper, finish or handling. Decide what the sample needs to prove so it gives useful evidence for the purchase decision.
Write down the open questions
Identify whether you need to check size, folding, binding, package fit, readability, colour reference or surface feel. A sample that answers one question may not confirm another. Ask the printer how the print team will produce the proposed sample and which material or finishing the sample will represent.
Share a realistic use case. Tell the printer how customers, staff or machines will handle the item. If the print includes a QR code, label, barcode or special fold, include that detail in the sample brief. Ask whether the sample is a one-off mock-up or a production-equivalent proof.
Use the sample to compare options
When comparing paper or finishes, request labelled samples so the team knows which option it is holding. Review them under the conditions where people will use the piece. Test writing, opening, adhesion or assembly only when those actions matter to the job and the printer confirms the sample supports the test.
- State the question the sample should answer.
- Provide the actual dimensions, artwork and intended use.
- Label each material or finish option.
- Test a sample on the product or equipment where relevant.
- Record the selected option and approval.
Approve the specification after review
Once the team chooses a direction, update the job brief to match the selected sample. Confirm quantity, finish, delivery date and any remaining production conditions with the printer. Keep the sample and quote reference together for future comparison.
Print planning checklist
| Topic | Key point | Check before approval |
|---|---|---|
| Write down the open questions | Identify whether you need to check size, folding, binding, package fit, readability, colour reference or surface feel. A sample that answers one question may not confirm another. Ask the… | Record the agreed choice in the approved print brief. |
| Use the sample to compare options | When comparing paper or finishes, request labelled samples so the team knows which option it is holding. Review them under the conditions where people will use the piece. Test writing,… | Record the agreed choice in the approved print brief. |
| Approve the specification after review | Once the team chooses a direction, update the job brief to match the selected sample. Confirm quantity, finish, delivery date and any remaining production conditions with the printer.… | Record the agreed choice in the approved print brief. |
CONTINUE THE PRINT PLAN
Keep the next step useful.
Explore the service page or related drafts, then send the agreed brief to the print team.
Frequently asked questions
Is a sample always identical to production?
Ask the printer. A sample may demonstrate size or handling without using the final process or material.
Who should review it?
Include the person who owns product details and the person who will use or distribute the printed piece.
Should I test the sample in use?
Yes, when the intended use affects fit, readability, adhesion or handling, and the sample supports that test.